Shop Women's
One moment
Our Brand
It all started with a simple sticker that shared three powerful words, slow yourself down.
One moment
It all started with a simple sticker that shared three powerful words, slow yourself down.
Slow-living essentials
Designed in Hanalei, Kaua'i.
Organic cotton, art drawn by hand.
Soft on you, softer on the land.
The pieces our customers keep coming back for. Real reviews, real love.
Most loved right now
“The coffee cup is perfect for my morning cup. The design is beautiful!”
— Ericka
From seed to stitch. How everything we make gets made.
It starts with organic cotton, grown the patient way, without synthetic pesticides. That's the GOTS-certified part.
We make it through To The Market, so the people who sewed it earned a fair wage in a place worth working.
Then we finish it with art we draw by hand, on cotton soft enough to become the one you reach for first.
New arrivals, fresh off the line.
Talk Story · the Slow Yourself Down newsletter
Postcard-sized notes from Hanalei. Stories, drops, and small good things. Your code arrives right away.
$40
From the ʻohana
Real words from folks slowing down with us, across every jar, tee, and book we make. No filters, just honest aloha.
Best Shirt Ever
I am pregnant and this shirt is honestly the most comfortable thing ever. The oversize fit is so great for my baby bump and the material is sooo soft and comfortable- I usually would wear a medium or maybe a large but I got an XL just to be super comfy (I’m 5’10” and 180lbs now in the 3d trimester!) and it’s perfect. Couldn’t be happier I wear it constantly.
S.
Unique and yummy recipes
Just made a smoothie this morning that was delicious. Helpful for counting my macros at the time I ordered at the store, too. Although presentation was so much better by you all!
Erica Gutierrez
Ordered from Cali
Ran into these shirts while traveling and I had to order more a year later they are so soft. I am a women’s small and ordered a men’s small for a little over sized fit
Allison Chaney
I love everything about this
I love the color, the reminder written on the side to slow yourself down, the size, the little inner pocket, and the memories that come with it.
Emily Quinn
Super Cute Colors!
Wanted a Hanalei hat and found this super cute shop with bright colored trucker hats…perfecto!
From the journal
Hand-written words on the people, places, and processes behind what we make.
