
Shop Women's
One moment
It all started with a simple sticker that shared three powerful words, slow yourself down.
Slow-living essentials
Designed in Hanalei, Kaua'i.
Organic cotton, art drawn by hand.
Soft on you, softer on the land.
The pieces our customers keep coming back for. Real reviews, real love.


Most loved right now
“The coffee cup is perfect for my morning cup. The design is beautiful!”
— Ericka
From seed to stitch. How everything we make gets made.
It starts with organic cotton, grown the patient way, without synthetic pesticides. That's the GOTS-certified part.
We make it through To The Market, so the people who sewed it earned a fair wage in a place worth working.
Then we finish it with art we draw by hand, on cotton soft enough to become the one you reach for first.
New arrivals, fresh off the line.
Talk Story · the Slow Yourself Down newsletter
Postcard-sized notes from Hanalei. Stories, drops, and small good things. Your code arrives right away.

From $10
From the ʻohana
Real words from folks slowing down with us, across every jar, tee, and book we make. No filters, just honest aloha.
My favorite hat!
I bought this hat at your lovely store when we visited Hawaii for the first time for our 15th wedding anniversary. I wore it constantly, and then lost it. I tore the house apart. And it was gone. My husband came home to me in tears, because I loved the hat and it had sentimental value. He purchased a replacement for me. I love this hat, wear it for running, at the pool, just everywhere. It goes with everything, love the trucker style, and I always get compliments. I love your store so much!! Can’t wait to come back!!!
Anthony Hubbard
Love my jars
We fell in love with the Slow Yourself Down jars when we were in Hanalei a few years ago. They are the perfect size for my morning iced coffee and so happy we can order online. They were backordered when I first tried to order and customer service was very communicative and helpful.
Customer
Hat/Coffee
We loved our experience!!! We bought lattes and brought our awesome to/go glass cups home and we store our home coffee grounds in the glass jars as a reminder of our trip! Love my hat! I bought the teal one which is perfect for summer!! We will be back!🌈🌈🌺
Customer
My favorite hoodie
Really awesome hoodie. Organic cotton has great feel and fit. It’s warm but not too warm, great for cool island nights. I’m 6’5”, 225lbs and the XL fits me perfectly. Wish they had more of these, I’d buy em!
Cara Fischer
Great coffee, awesome clothing and friendly staff. Love how you produce little waste into the world with no plastic cups.
From the journal
Hand-written words on the people, places, and processes behind what we make.